Téléchargez le livre : Innovations in Communication Theories

Innovations in Communication Theories

The Man Is the Message

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Éditeur :

Springer


Paru le : 2021-03-01



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Description

This book offers a novel approach to innovations in theories of communication and social development. It proposes that "the man is the message". It argues that communication is woven into the fabric of people’s daily lives, and a scholar with a keen eye, an open heart and an inquiring mind should be able to capture the ubiquitous phenomena of communication and turn them into theoretical observations and even innovations.
Although most of the propositions in this book cannot be tested empirically, at least for now, owing to the limitations inherent in current research methods, they complement the empirical studies of communication based on measurement.With due understanding that Western social sciences, including communication studies, focus on analytical thinking and the fine division of disciplines, this book takes a more synthetic approach to analyzing communication, often integrating and contextualizing its various factors and channels and categories in analysis and writing. Providing a holistic picture of communication that features the crux of the matter—how to reach and capture the heart and soul of people without any attempt to manipulate their minds, it is more humanistic than many other books on communication studies. Although much of the thinking in the book is seemingly Chinese, it nevertheless has a universal appeal.
Pages
204 pages
Collection
n.c
Parution
2021-03-01
Marque
Springer
EAN papier
9789811584145
EAN PDF
9789811584152
Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
20
Taille du fichier
1853 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
126,59 €
EAN EPUB
9789811584152
Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
20
Taille du fichier
410 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
126,59 €

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